Everlight Trade Co.,Ltd / 2009-06-26
Asian OEM electronic giant whose clients includes power brands such as Samsung, Sony, Dell and others today inked a deal with North American based promotional products supplier Blue Loyal to represent their lines into the North American promotional, educational and ad specialty marketplace.
The 16 billion dollar promotional products business has recently floundered under the pressures of the global economic recession. However, the one bright light in this industry’s economic forecast has been the increasing sales figures for electronics such as flash drives, computer mice, USB devices, MP3 and MP4 players. Blue Loyal, an ASI 5 star-rated supplier is about to capitalize on this trend as it now launches their line, Blue Loyal Gadgets.
“We are stoked!” states John Graham, Marketing Director for Blue Loyal. “This deal could not have come at a better time. Our mantra has always been about quality of product and speed of delivery along with a dash of humor. This deal extends our reach into the market by offering our many clients a far greater array of desirable promotional products”.
Last year Blue Loyal expanded its promotional products customer base to include Mexico, U.K. and the European Union. Head office of Blue Loyal is in Vancouver Canada with offices in the U.S.A and China. The new line of Blue Loyal electronics will be available to the promotional products and ad specialty industries as of July 1st, 2009.